Jim's Removals
Deliverables
Website
www.jimsremovals.com.auPart of the iconic Jim’s Group empire, Jim’s Removals offers reliable, stress-free moving solutions backed by the strength of a nationally recognised brand. Their services cover Moving, Storage, Packing, and Boxes, delivering a full suite of support to customers preparing for a move.
Our Partnership
In late 2024, Sylvia and Danny, founders of Jim’s Removals, engaged us to redesign their dated WordPress site. The goal was to modernise the site, better articulate their full service offering, and clarify the brand’s unique positioning—while still maintaining ties to the broader Jim’s Group identity.
Although not a direct franchise, Jim’s Removals was given creative freedom within the brand guidelines, allowing us to explore a fresh and engaging design direction. Leveraging a set of high-quality lifestyle photography shot by the team, we created bold, visually-led sections that brought energy and approachability to the user experience, while complementing the brand’s signature purple palette.
What We Delivered
- Modernised Web Design: A fresh, clean look that honours Jim’s Group branding while offering a unique edge for Jim’s Removals.
- Visual Storytelling: Lifestyle photography sets the tone, giving warmth and relatability to the service-based site.
- Conversion-Focused CTAs: Clear call-to-actions throughout the site to guide users planning a move.
- CMS-Driven Functionality: Easily updatable FAQ, pricing pages, testimonials, and team sections to support ongoing growth and customer trust.
Outcome
Launched in March 2025, the new Jim’s Removals website is a bold step forward for the brand—elevating the user experience while reinforcing their position as a trusted, customer-focused moving service. With strong visuals and a scalable CMS foundation, the site is well-positioned to grow alongside the business.
